Ray Ban

There is a reason Ray-Ban sunglasses are the most popular designer brand sunglasses in the world and that reason is "quality". From their very first sunglasses that were made for the military in 1936, Ray-Ban has defined what it means to be "sunglasses".

The Ray-Ban Aviator style sunglasses have been their best selling style from the beginning and more celebrities and sports figures wear Ray-Bans than any other designer label. The aviators are the single most imitated style of sunglasses in the fashion world. The 1950's introduced the Ray-Ban Wayfarers. These sunglasses were immediately popularized by James Dean and were for a while, the new kings of fashion "cool". Ray-Ban continues to enjoy the fact that their sunglasses have been filmed in movies and on TV more than any other designer sunglass brand.

Ray-Ban didn't invent the polarized lens but they saw its usefulness and took advantage of this process and incorporated polarized sunglasses into their product line immediately. With the advent of anti-glare methods available, Ray-Ban made sure that the improved quality lenses were going to be associated with their quality name.

Ray-Bans are not just for adults. The Ray Ban Juniors is a distinctive line of popular sunglass eyewear for the younger set. Featuring every facet of Ray-Ban's adult lines, these smaller version sunglasses are 100% Ray-Ban in quality and comfort. There is a junior equivalent to all the adult Ray-Ban sunglasses and some colors and styles that have been designed specifically for the younger fashion set. The Juniors have more color options and still carry the standard one year Ray-Ban warranty.

Ray-Ban pioneered the wrap around style of sunglasses and the "Predator" single lens sunglasses are a fixture on ski slopes the world over. Using special colored lenses to cut down on snow glare while enhancing the contours of the surface, Ray-Ban continues to win the race for sports eyewear.

Ray-Ban continues to develop new styles and configurations in their quest for sunglass perfection and this sometimes means they will discontinue some styles that have fallen out of favor with the fashion crowd. One such style is the Balorama, which was only recently decommissioned by Ray-Ban. If they were your favorite, better start picking up the remainders on eBay.

Of course, with fame comes imitation and you can find many types of discount Ray-Ban sunglasses and imitation replica Ray-Bans that will offer you the same look as the original. Some of the replica Ray-Bans even try to add a little of the Ray-ban quality to their imitations, but for the finest product make sure you get the genuine article.